Case Study

Darden Restaurants (Olive Garden, The Capital Grille, et al)

Darden is a restaurant company featuring a portfolio of differentiated brands that include Olive Garden, LongHorn Steakhouse, Cheddar's Scratch Kitchen, Yard House, The Capital Grille, Seasons 52, Bahama Breeze and Eddie V’s. Darden has more than 1,500 restaurant locations and more than 150,000 employees, making it the world's largest full-service restaurant company.

After identifying higher levels of brand management and marketing as key to strengthening their marketing team's capabilities, Darden selected The Blake Project to design and deliever a focused brand education and training program. We helped Darden's marketers bridge learning gaps through our interactive approach, gving them the tools and techniques to be better stewards of their brands.